Raise Dirty water ?

Raise dirty water.

Would you pay a dollar for a bottle full of dirty water?

What if it was labeled "malaria" or "cholera"?

You could buy this unusual bottled water from a vending machine during World Water Week in New York City.

It is one of the most populous and crowded cities in America.

The water was sold as part in many areas of the world.

The fact is, thousands of children die from water-related diseases every day, 

and millions more have no clean water to drink.

Most New Yorkers who passed by the vending machine were disgusted by the bottles of dirty water at first.

But

once they learned more about the serious problem, many of them donated money
to help end it.

The fundraiser was organized by the charitable organization UNICEF.
They promised that each dollar would allow them to provide fresh, clean water to 40 children for one day.

It may seem raise money like a shocking way.

but UNICEF's innovative method was extremely effective.

It's an amazing idea!!